Generative AI and the creative industries

The conference is organised and convened with the support of the Scuola di Studi Superiori Ferdinando Rossi of the University of Turin and in collaboration with Universo.   

Generative AI is a type of artificial intelligence that can be used to generate synthetic contents including text, images, and audiovisuals. Although it has only recently reached a wide public, these technologies are already having a very significant impact on the creative industries. Generative AI is being incorporated into professional practices and craft in areas including marketing, journalism, graphic design, writing, videogames, and translation, impacting on the life and work of individuals working in these industries. What are the opportunities and challenges faced by the present and aspiring professionals in these fields? How should educational institutions, including universities, help ensure that students and instructors are placed in the position to explore and reflect on the benefits and potential risks of the changes sparked by these technologies?

Organisers: Simone Natale and Viviana Patti